Let’s be honest - 2025 started off rough for many.

The economic uncertainty that carried over from last year is still weighing heavily on businesses of all sizes. Reports indicate that a quarter of UK employers are planning job cuts ahead of tax increases, while rising operational costs, energy bills, and supply chain pressures continue to put businesses under strain.

With companies tightening their budgets and many individuals feeling cautious about spending, consumer confidence is at an all-time low. Across industries, clients are holding back on investments, delaying purchases, and being more selective about where they put their money - including when it comes to photography.

For many photographers, this has translated into a slower-than-usual start to the year. Fewer inquiries, postponed bookings, and budget-conscious clients have made it difficult to maintain a steady workflow. Some studios have had to downsize, adjust their offerings, or even reconsider

Winter presents unique challenges for event photographers, especially when moving between venues with delicate equipment. Dye-sublimation printers, essential for on-site printing, are particularly vulnerable to cold temperatures. Without proper precautions, cold weather can lead to performance issues, costly malfunctions, and even damage your media.

As your imaging partner, we’re here to help you protect your dye-sublimation printer and ensure smooth operation, no matter the weather.

Why Cold Weather Affects Your Printer?

Dye-sublimation printers rely on heat to transfer dye onto paper, making them sensitive to temperature fluctuations. While cold temperatures alone don’t necessarily harm your printer, condensation is the real threat.

When printers and media are stored in cold environments - such as garages, basements, or unheated vehicles - moisture can build up inside as temperatures rise.