Why Professionals Are Switching to DNP

Every print a photographer delivers carries a promise — and for someone producing more than a million prints a year, that promise must never break.

Mr Yigit runs one of the UK’s busiest wedding companies, Complete Wedding Solutions, a London- and Birmingham-based business specialising in Asian, Indian, and Turkish celebrations. The company covers everything from start to finish — photography, videography, catering, venue hire, and luxury car rental — offering clients a complete experience under one roof. With such a high-pressure calendar, reliability is everything.

The Mitsubishi Crisis of 2021

For years, Yigit relied on a fleet of Mitsubishi printers that seemed indestructible. But in 2021, that confidence was tested harder than ever before.

That autumn, the unthinkable happened. Mitsubishi’s media supply chain faltered, leaving photographers across the industry without the paper and ribbon they needed to keep their businesses running. For Yigit, the timing couldn’t have been worse — bookings were full, clients were waiting, and the printers stood silent.

The disruption went beyond one season. Weeks of downtime turned into months of uncertainty. Even once stock returned, the episode had shaken his trust — and the printers themselves began to show signs of strain.

“It makes you think twice,” he says. “You start realising how fragile your setup is when one part fails.”

Planning the future: Discussing the DNP transition in the showroom.

The People Behind the Printers

In the middle of that stress, one thing stayed constant — the help he could count on from Photomart. Whenever he needed support, it was familiar voices on the other end of the line.

“Iliyan has saved me countless times,” Yigit laughs, recalling Photomart’s in-house technician. “He’s helped me fix issues late at night when everyone else had already gone home. You don’t forget that kind of dedication.”

Before making any commitments to a new system, he decided to explore the market.

“I wanted to know what else was out there,” he says. “Every distributor I spoke to told me the same thing — that these are modern machines with less than a two per cent failure rate. But when I asked what would happen if something did go wrong, most pointed to a generic UK repair centre. No one had someone like Iliyan you could actually speak to.”

The difference, he realised, wasn’t the printers. It was the people behind them.

Planning Ahead: The Move to DNP

By 2024, Yigit knew it was time to plan ahead. Mitsubishi had officially stopped manufacturing media for the CP9550DW, the model that had been the backbone of his business for years. Although he still had media in stock, he wanted to make the switch before supplies ran out.

“I’d already lived through that panic once,” he says. “This time, I wanted to plan properly. I decided to trade before my media was gone so I could move to something that would still be supported for years to come.”

“That was the moment I stopped worrying,” he says. “Knowing I wouldn’t be left waiting for repairs or chasing parts again — that’s real peace of mind.”

At Photomart, we know many photographers still rely on older Mitsubishi and DNP systems, and we’ll continue to hold media stock for the next few years to keep our customers supported. When the time comes to transition, our team will be ready to help make it seamless — ensuring, as always, that no one is left without a way to print.